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Beckers Group Launches New Coatings Trend Collection

Interested parties can contact info-cdf@beckers-group.com

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By: Anthony Locicero

Copy Editor, New York Post, Rodman Media

Beckers Group just launched this year’s global trend collection for consumer goods and lifestyle appliances. 
 
The portfolio – called “The Turning Point?” – offers consumer brand companies an opportunity to extensively explore Beckers’ latest colors, innovative technologies, and special tactile effects. 
 
The samples are presented in three main themes – Change Perception, Protect Privacy and Next Phase – and target trends for 2020/21. 
 
Interested parties can contact info-cdf@beckers-group.com for more information about The Turning Point? or to make an appointment.
 
“Electronic devices are often used to make a statement and design is vital in this regard,” said Linda Snis, global design manager at Beckers Sweden. “In our trend collection, we play with contrasts: we connect different elements to deliver visionary design trends.”
 
“For our customers in the trend-driven and fast-changing consumer goods and lifestyle appliance industry, the look and feel of products are key differentiators,” added Christian Vogel, president Industrial Coatings at Beckers. “Beckers’ Consumer Design Finishes add significant value through creative and innovative surfaces.”

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